Educational Institution

Educational Institution

Educational Institution

Wednesday, March 12, 2025

Wednesday, March 12, 2025

Wednesday, March 12, 2025

Online tickets for German school with 3D seating map

Online tickets for German school with 3D seating map

Online tickets for German school with 3D seating map

Written by:

profile photo of Julian Neuss

Julian Neuss

5 minutes

5 minutes

5 minutes

Goethe-Institut Auditorium classical music concert sold out
Goethe-Institut Auditorium classical music concert sold out
Goethe-Institut Auditorium classical music concert sold out

Goethe-Schule Buenos Aires: from Eventbrite to 3D ticketing with Mercado Pago, own branding, and 24/7 support

In this post:

Section

Section

Section

Introduction

As a German school pioneering bilingual education, Goethe-Schule Buenos Aires organizes concerts, festivals, and academic ceremonies that draw hundreds of families. Selling tickets on Eventbrite meant the school lost brand identity, paid high commissions, and suffered from card payment rejections. With Fanz, they moved ticketing to their own domain, enabled local payments, and introduced a numbered 3D seating map—reinforcing their German identity while improving the community’s experience.

The challenge: Eventbrite didn’t speak “German school”

Main issues

  • Eventbrite branding overshadowing the school’s name.

  • No Mercado Pago integration → high card rejection rates.

  • Funds held until after the event.

  • No 3D seating map for the auditorium.

  • Email-only support with slow response times.

The Fanz solution: domain, payments, and 3D seating map

Own branding and SEO

  • Ticket sales on events.goethe.edu.ar with German-Argentine visual identity.

  • Content indexed on Google → better visibility for “colegio alemán Buenos Aires.”

Native Mercado Pago integration

  • Accepts all local cards and wallets.

  • Funds deposited instantly to the school’s account—no intermediaries.

Interactive 3D seating map

  • Real-time selection of numbered seats.

  • 65% reduction in box office seat inquiries.

24/7 WhatsApp support

  • Average response time <3 minutes for any question or adjustment.

Results in the first quarter

Indicator

Before (Eventbrite)

With Fanz

Improvement

Payment conversion rate

79%

95%

+16 pp

Average purchase time

2 min

45 s

2.6× faster

Funds available before event

0%

100%

Immediate cash flow

Seat location inquiries

High

Low

–65%

Testimonial

“Fanz gave us our own identity and German-style efficiency: we get paid with Mercado Pago in seconds, the 3D seating map delights families, and support replies even on Sundays. It’s the tool we needed for our bilingual events.”
Carolina Fischer, Goethe Plus Coordinator

Conclusion

With Fanz, Goethe-Schule BA:

  1. Strengthened branding with their own domain and design.

  2. Increased conversions through local payments and a 3D seating map.

  3. Accelerated cash flow with instant payments.

  4. Secured immediate support adapted to each school event.

Do you want to modernize ticket sales at your educational institution? Request a free demo and see how Fanz can help you.

Introduction

As a German school pioneering bilingual education, Goethe-Schule Buenos Aires organizes concerts, festivals, and academic ceremonies that draw hundreds of families. Selling tickets on Eventbrite meant the school lost brand identity, paid high commissions, and suffered from card payment rejections. With Fanz, they moved ticketing to their own domain, enabled local payments, and introduced a numbered 3D seating map—reinforcing their German identity while improving the community’s experience.

The challenge: Eventbrite didn’t speak “German school”

Main issues

  • Eventbrite branding overshadowing the school’s name.

  • No Mercado Pago integration → high card rejection rates.

  • Funds held until after the event.

  • No 3D seating map for the auditorium.

  • Email-only support with slow response times.

The Fanz solution: domain, payments, and 3D seating map

Own branding and SEO

  • Ticket sales on events.goethe.edu.ar with German-Argentine visual identity.

  • Content indexed on Google → better visibility for “colegio alemán Buenos Aires.”

Native Mercado Pago integration

  • Accepts all local cards and wallets.

  • Funds deposited instantly to the school’s account—no intermediaries.

Interactive 3D seating map

  • Real-time selection of numbered seats.

  • 65% reduction in box office seat inquiries.

24/7 WhatsApp support

  • Average response time <3 minutes for any question or adjustment.

Results in the first quarter

Indicator

Before (Eventbrite)

With Fanz

Improvement

Payment conversion rate

79%

95%

+16 pp

Average purchase time

2 min

45 s

2.6× faster

Funds available before event

0%

100%

Immediate cash flow

Seat location inquiries

High

Low

–65%

Testimonial

“Fanz gave us our own identity and German-style efficiency: we get paid with Mercado Pago in seconds, the 3D seating map delights families, and support replies even on Sundays. It’s the tool we needed for our bilingual events.”
Carolina Fischer, Goethe Plus Coordinator

Conclusion

With Fanz, Goethe-Schule BA:

  1. Strengthened branding with their own domain and design.

  2. Increased conversions through local payments and a 3D seating map.

  3. Accelerated cash flow with instant payments.

  4. Secured immediate support adapted to each school event.

Do you want to modernize ticket sales at your educational institution? Request a free demo and see how Fanz can help you.

Introduction

As a German school pioneering bilingual education, Goethe-Schule Buenos Aires organizes concerts, festivals, and academic ceremonies that draw hundreds of families. Selling tickets on Eventbrite meant the school lost brand identity, paid high commissions, and suffered from card payment rejections. With Fanz, they moved ticketing to their own domain, enabled local payments, and introduced a numbered 3D seating map—reinforcing their German identity while improving the community’s experience.

The challenge: Eventbrite didn’t speak “German school”

Main issues

  • Eventbrite branding overshadowing the school’s name.

  • No Mercado Pago integration → high card rejection rates.

  • Funds held until after the event.

  • No 3D seating map for the auditorium.

  • Email-only support with slow response times.

The Fanz solution: domain, payments, and 3D seating map

Own branding and SEO

  • Ticket sales on events.goethe.edu.ar with German-Argentine visual identity.

  • Content indexed on Google → better visibility for “colegio alemán Buenos Aires.”

Native Mercado Pago integration

  • Accepts all local cards and wallets.

  • Funds deposited instantly to the school’s account—no intermediaries.

Interactive 3D seating map

  • Real-time selection of numbered seats.

  • 65% reduction in box office seat inquiries.

24/7 WhatsApp support

  • Average response time <3 minutes for any question or adjustment.

Results in the first quarter

Indicator

Before (Eventbrite)

With Fanz

Improvement

Payment conversion rate

79%

95%

+16 pp

Average purchase time

2 min

45 s

2.6× faster

Funds available before event

0%

100%

Immediate cash flow

Seat location inquiries

High

Low

–65%

Testimonial

“Fanz gave us our own identity and German-style efficiency: we get paid with Mercado Pago in seconds, the 3D seating map delights families, and support replies even on Sundays. It’s the tool we needed for our bilingual events.”
Carolina Fischer, Goethe Plus Coordinator

Conclusion

With Fanz, Goethe-Schule BA:

  1. Strengthened branding with their own domain and design.

  2. Increased conversions through local payments and a 3D seating map.

  3. Accelerated cash flow with instant payments.

  4. Secured immediate support adapted to each school event.

Do you want to modernize ticket sales at your educational institution? Request a free demo and see how Fanz can help you.

Book your meeting today.

Sell with your own branding and domain, get instant payouts, and boost your sales by up to 35% with automated remarketing.

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