Introduction

Privacy and security online are essential in today’s digital era. Much like cookies—small text files stored in the browser to remember preferences and improve user experience—it’s important to understand how they work and how they’re used in different contexts, such as online events and entertainment platforms.

For live event organizers, knowing the role of cookies and other tracking tools can help personalize the buying process and audience experience—whether it’s browsing a venue’s website or purchasing tickets for a concert.

The Problem

Limited capacity: every seat counts
If your 250-person venue depends on filling every seat or table to keep the calendar running, relying only on walk-up sales means losing up to 30% of revenue to no-shows.

Artists paid on a percentage
When a band gets paid based on door sales, manual lists lead to suspicion of “phantom” tickets. Transparency is critical to maintaining trust.

Reservations via WhatsApp = confusion
Half your tables get reserved via chat, but when customers arrive, someone else is already sitting there. You need an integrated reservation system to eliminate mix-ups.

Daytime classes & rehearsals
Renting the space to musicians or running workshops during the day is great—but managing payments and schedules in a separate system creates blind spots.

Poorly tracked merch & bar sales
T-shirts and beers sold for cash make stock reconciliation at 3 a.m. a nightmare.

The Solution

Fanz is an all-in-one event management platform that unites ticketing, bar, merch, and artist revenue sharing.

1. 3D seating map + standing tickets

• Guests choose their table or standing spot; upsell with “Upgrade to VIP Table”.

• A 30% deposit locks in reservations, cutting no-shows by 80%.

  
  

2. Live “Door Share” dashboard

• Artists see sales and auto-calculated splits in real time—full transparency builds strong relationships.

  
  

3. Bar & merch add-ons

• Guests load funds into a wallet; QR on wristbands or phones handles payment.

• Hourly reports track stock, cocktail turnover, and average margins.

  
  

4. Unified calendar

• Evening shows + daytime rentals in the same schedule—no overlaps, no surprises.

  
  

5. Targeted Marketing

• Segment fans by music genre and sell monthly passes like “3 shows for $X”.

• Referral program: bring a friend and both get free pints.

  
  

6. Role-based permissions

• Bartenders only see bar sales, techs see riders, managers see everything.

  
  

7. Express cash-out

• Generate PDF reports for bar, merch, and ticket sales before the lights go off.

Success Story — Marshall Music Club

Marshall Music Club reduced no-shows to 4%, doubled merch sales, and increased net band revenue by 18% after switching to Fanz.

Call to Action

Want every table sold and happy artists?
Book your 15-minute demo and launch your boutique ticketing platform today.